May 26, 2016 - "Some of the project's most noticeable changes included replacing the dated and minimal signs with a pair of 35-foot pylon, illuminated signs on Summer Avenue and White Station Road."
(Meagan Nichols, Reporter for the Memphis Business Journal)
April 1, 2016 - Workers from the Frank Balton Sign Company attach the first section of the new Highland Strip sign into place on Highland Avenue. The sign, at the intersection of Highland and Walker Avenue, also includes neon lights to make it glow during the evening. (Brad Vest, The Commercial Appeal)
"To spend that kind of money, it's very unusual, to not actually put your name up there and use it for advertising,"said Robin Balton, co-owner of the company that rebuilt the sign, Frank Balton Sign Company. (Thomas Bailey Jr., The Commercial Appeal)